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WEBSCENSION.

How to Build an MVP in 5 Steps

Real Examples + Free Checklist

Learn how to build a minimum viable product that validates your startup idea fast. See how Dropbox and Airbnb built their MVPs, avoid the 7 mistakes that kill most startups, and download our free checklist.

Not sure if your idea is validated yet? Read our Idea Validation Guide first

How to Build Your MVP in 5 Steps

For founders who've never built a product before

01

Define the Problem

  • Who has this problem?
  • How are they solving it now?
  • Why is that painful?
02

Pick Your Target Users

  • Be specific (not "everyone")
  • Example: "Solo founders making <$10k/mo who need invoicing"
03

One User, One Flow, One Outcome

  • Build for ONE specific user, not everyone
  • ONE flow from start to finish
  • ONE measurable outcome to validate
04

Build Landing Page + CTA

  • Headline that speaks to pain
  • Clear call-to-action (waitlist, early access, pre-order)
05

Set Up Feedback Loops

  • Talk to users weekly
  • Track 1-2 KPIs max

What Is a Minimum Viable Product (MVP)?

  • 1.One user — solve for one specific person
  • 2.One flow — one path from start to finish
  • 3.One outcome — one measurable result

Dropbox MVP

A 3-minute video showing the product concept. No code. Just a landing page + waitlist.

75,000 signups overnight.

Airbnb MVP

Founders rented out their own apartment with air mattresses. A simple website, 3 guests, $80 each.

Now worth $80+ billion.

What an MVP is NOT

A prototype with 50 features
A "perfect" product before launch
Something built in isolation for 6 months

7 MVP Mistakes That Kill Startups

Avoid these and you're already ahead of 90% of founders

01

Building too many features

You don't need user roles, dashboards, and analytics on day 1

02

Skipping user research

Building what you think users want vs. what they'll pay for

03

Perfectionism before launch

Waiting until it's "ready" means it's already too late

04

No clear success metric

If you can't measure it, you can't validate it

05

Building in isolation

No feedback until launch = building blind

06

Wrong tech stack obsession

The framework doesn't matter. Getting paid does.

07

Ignoring distribution

Great product with zero users = failed MVP

Free Download

Free MVP Checklist for Startups

6 items every founder needs to validate before building

  • Define problem clearly
  • One user — who exactly?
  • One flow — start to finish
  • One outcome — how to measure success
  • Landing page + CTA
  • Early feedback loops
Download Checklist (PDF)

Need Help Building Your MVP?

  • We build MVPs that make money, or you don't pay
  • First paying customer in 90 days, guaranteed
  • Built by a founder who's done it before
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